Where Education Meets Entertainment
After 70+ years in sales, Tom Monson has launched a powerful 40-question diagnostic tool that shows serious salespeople and sales teams exactly where they’re strong and where they’re leaving money on the table.
Available in Individual and Team versions. Built from real-world experience — not theory.
In the brutal winter of 1983, I was handed a nearly impossible task: rescue a struggling sales team in Spokane that was on the verge of collapse with a printing deadline looming. What I discovered wasn’t just a group of underperforming reps — it was a team of hardworking, dedicated people who were hungry for success but had never had real leadership.
They didn’t need another boss barking orders. They needed a leader willing to take full responsibility for their success. That experience taught me a timeless truth: tools and technology change, but human nature doesn’t. True sales leadership is the unshakeable commitment to support your team from the bottom — the inverted pyramid.
This is the story of how five ordinary salespeople transformed into top producers, and the leadership principles that became the foundation of my World-Class Sales Masterclass.